Is it controversial if we say that VDPs (Vehicle Description Pages) are kind of controversial? Well, we think they are! Why? Part of it is that each vendor in the automotive space has a different way of laying them out and their own strong beliefs on how they should look and function. No two VDPs are exactly the same.
We've done a lot of research on what works and what doesn't as it relates to buttons, layout styles, readability, colours, fonts, and more.
One of the ways that we're making it easier for FlexDealer clients to have customizations that suit their dealership is we've added additional styling rules to our description sections for all of your VDPs. This means you can customize your VDPs more than ever before and you can do it universally.
If you're worried that you'll need to make too many decisions or don't have time to be changing advanced styles, then don't be: we take care of the toughest parts of your Vehicle Display Pages so that everything happens automagically (yes, we made that word up and we stick by it!). If you're not interested in customizing your VDPs, we've created them to automatically look and function in a way that optimizes sales, so you can convert more of those online browsers into real-life buyers. Our tech can accommodate your needs no matter the level of involvement you want (or have time for).
Your VDP functions are something your web team can help you with. Email us at email@example.com with your questions!